A Website Built With Tracking and Search Visibility From Day One
Marketing websites, landing pages, online shops, blogs and news portals, each handed off with a maintenance plan already agreed, not a launch date and a goodbye.
If your business is a registered company in the United States, the European Union or the United Kingdom and you need a site built, rebuilt or finally looked after again, this is the page for you.
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A Website That Goes Quiet After Launch
Most business websites launch once. After that, nobody checks whether the tracking pixel still fires, whether the page still loads fast on a phone, or whether a search engine or an AI answer engine can even read what is on it. None of that produces an error message. It shows up months later as a lead count that never explains itself, on a site that still looks fine to anyone who glances at it.
The fix is not a bigger marketing budget. It is building tracking and search visibility into the site from the first day, the same way we build our own. Our own site once weighed 493 KB and loaded its largest element in 2.9 seconds. After the same standard we now sell was applied to it, it weighs 277 KB and loads that element in 2.0 seconds, with the tracking and the structured data set at build time, not patched in after someone asked why the site was not being found. That is the standard behind everything on this page.
The Short Version
- Five website formats, one build standard: marketing websites, landing pages, online shops, blogs and news portals.
- Tracking, structured data and page speed are part of the build from day one, not a separate project added later.
- A maintenance plan is agreed in the same call as the build, so someone is actually watching the site after launch.
- No price list, because a single landing page and a twelve page shop are not the same job. You get a written quote after a scoping call.
- Two pricing models: an hourly rate, or one fixed project price agreed before work starts.
- Standard e-commerce, content and marketing sites live here. Custom platforms, logins and payment systems live on our custom software development service.
The Five Formats We Build
Websites
A website is usually the first place a prospect checks before a call, and increasingly the only place an AI answer engine has to learn what your business actually does. We build it to load fast, say clearly what you do and who it is for, and hand every visit to your analytics instead of losing it to a tracking gap nobody noticed.
Landing Pages
A landing page exists to match one offer, one audience and one action, so the traffic you are paying for does not land on a page built for someone else. We build it to say the same thing your campaign already said, track the one action that matters, and give you a clean answer to whether that campaign is working.
Webshops
A standard online shop needs a catalog people can actually browse, a checkout that does not lose the sale at the last step, and sales data you can trust. We build that shape of shop, with tracking wired to every purchase so your reporting matches what really sold. A shop that needs a custom backend or a payment flow nobody else has built belongs on our custom software development service instead.
Blogs
A blog is how a business keeps showing up for the questions its customers are actually asking, on Google and increasingly inside an AI answer. We build the structure so each article is easy to publish, easy to find and easy for a search or answer engine to read correctly, not a folder of pages that quietly stopped getting new posts.
News Portals
A news portal carries far more content than a marketing site, published far more often, usually by more than one person. We build the structure for that: categories, authors, publishing schedules and search that still hold up once the archive is a thousand articles deep instead of ten.
Service and Maintenance After Launch
A website that nobody looks at after launch degrades quietly. A plugin goes out of date, a tracking script stops firing after a browser update, a page that used to load in two seconds creeps up to five. None of that sends you a warning. Maintenance is the plan for catching it before a customer does, and it is agreed in the same scoping call as the build itself, not sold to you as a surprise six months later.
What it covers: monitoring that the site is up and loading at the speed it launched at, applying updates and security patches, making small content changes without you needing to touch anything yourself, and a periodic check that the tracking set up at launch is still firing the way it did on day one. The exact schedule and scope are set in the scoping call alongside the build, so you know what you are agreeing to before you agree to it.
How a Website Project Runs
- 01
Scoping call.
Thirty minutes to establish which format you need, what has to be different once it is live, and whether an existing site is worth keeping or better rebuilt. We tell you honestly which one it is.
- 02
A quote you can decide on.
After scoping, you get a written proposal: what gets built, in what order, and what it costs. Either an hourly rate or one fixed project price, whichever fits the shape of the work.
- 03
Building with tracking in from day one.
Tracking, structured data and page speed are part of the build itself, checked before launch rather than patched in afterward. The same standard we hold our own site to.
- 04
Handover and maintenance.
You get the domain, the hosting access and the content editing rights. Maintenance runs on the plan agreed during scoping, if you want one. Running the site afterward does not depend on us unless you choose that.
Where This Ends and Custom Software Begins
This page covers website formats with a known shape: marketing websites, landing pages, standard online shops, blogs and news portals. If what you need is an application with its own backend logic, customer logins, a payment system nobody else has built, or a platform specific enough to your business that no template covers it, that project lives on our custom software development service instead, quoted after its own scoping call.
A shop with a catalog and a checkout belongs here. A marketplace, a customer portal with accounts and payments, or a platform built around a process only your company runs belongs there. If you are not sure which one your project is, say so on the call and we will tell you.
Why There Is No Price List Here
A single landing page and a twelve page shop with a maintenance plan are not the same job, and quoting either before understanding it would be guesswork. So the price comes after a conversation, not before.
Hourly rate
For work whose shape changes as you learn, such as ongoing edits, iterating on a live site, or maintenance itself. You see where the hours go.
Fixed project price
For work that can be defined up front, such as a scoped landing page, a defined website or a specific shop build. One number agreed before we start, so the budget risk stays with us rather than with you.
Both are quoted in writing after the scoping call. You decide with the number in front of you.
Who This Is For
A good fit
- A business that needs a marketing website, landing page, standard online shop, blog or news portal, and wants tracking and search visibility built in rather than added later
- Someone on your side who can answer questions about the business during the scoping call
- Willingness to agree a written scope before work starts
- A registered business, since we work with companies, not individual consumers
Not a fit
- A project that needs its own backend logic, customer logins or a payment system nobody else has built (see custom software development)
- A brief that cannot change once the scoping call is done
- Anyone wanting a fixed price before the scope exists
- Consumer inquiries
Questions Before You Start
Do you build more than one kind of website?
Yes. We build marketing websites, landing pages, online shops, blogs and news portals, and treat all five as one discipline: page speed, tracking and structured data handled the same way regardless of which format you need.
Do you build online shops as well as marketing websites?
Yes. A standard online shop with a product catalog and a checkout flow is part of this service. A shop that needs a custom backend, a bespoke inventory system or a payment flow nobody else has built moves onto our custom software development service instead.
Is there a maintenance plan after the site goes live?
Yes. Every build includes an ongoing maintenance option, agreed in the same scoping call as the build itself, covering monitoring, updates, small content changes and a periodic check that tracking still fires the way it did on day one.
Is this the same service as your custom software development?
No. This page covers marketing websites, landing pages, standard online shops, blogs and news portals: projects with a known shape. Our custom software development service builds individual applications with their own backend logic, customer logins and payment systems, quoted separately after its own scoping call. If what you need does not exist as a product anywhere, that is the page you want.
Can you take over and rebuild an existing website?
Yes. We also build new sites from nothing. Either way, the scoping call is the same: we look at what exists, tell you honestly what is worth keeping, and quote the rest.
Is SEO and tracking included in the build?
Yes. Tracking and structured data are part of the build itself, not a separate line item you buy afterward. Ongoing search strategy and paid campaigns beyond the initial setup are covered in more depth on our marketing service.
Related Work
Start With the Format, Not the Price.
Thirty minutes. Tell us which format you need, what has to be different once it is live, and whether an existing site is worth keeping. You leave with a written scope and a quote, either an hourly rate or a fixed project price, and a maintenance plan you can say yes to or leave for later.
Book a scoping callPS: A website that ships without tracking and structured data does not fail loudly. It sits there, ranks nowhere useful, and quietly stops producing leads while still costing you a maintenance invoice from whoever built it. What we offer is one build, in the format your business actually needs, with tracking and structured data wired in from day one and a maintenance plan agreed in the same call as the build. Click "Book a scoping call," pick a slot on the calendar, and spend thirty minutes on the one call that decides what gets built and what it costs.
Prefer to write first?
Prefer to write first? Tell us what the site has to do, and what it is doing today instead.